MATERIA + Gustavo Carmona designs Louis Vuitton Cancún retailer
Twelve years after the boutique’s first transformation in Cancún, the Louis Vuitton store presents a brand new facade that elevates its id by way of the expressive prospects of precast concrete. The design by MATERIA + Gustavo Carmona reinterprets the model’s iconic flower motif as a sculpted reduction that shifts always with the play of sunshine and shadow, turning the outside right into a dynamic, sensorial floor. On the coronary heart of the design is a single modular unit, rigorously conceived to behave each as a structural ingredient and as a vessel for gentle. When repeated throughout the facade, this module generates a steady and vibrant pores and skin that merges precision with rhythm.
all pictures by Jaime Navarro
Mild and Shadow Animate Sculpted Facade of Louis Vuitton retailer
The composition for Louis Vuitton Cancún boutique by studio MATERIA + Gustavo Carmona creates a powerful collective id whereas transcending the individuality of every part. The facade remembers the reminiscence of the sooner picket intervention whereas advancing into a brand new materials language. Greater than a storefront, it’s an architectural expertise that demonstrates how concrete can embody each emotion and element. By participating guests by way of texture, depth, and ambiance, the design establishes the facade not solely as a component of branding but in addition as a dwelling presence within the city cloth of Cancún.
Louis Vuitton Cancún presents a brand new precast concrete facade
the design reinterprets the model’s iconic flower motif
sculpted reliefs shift with gentle and shadow throughout the floor
a single modular unit kinds the premise of the composition
